2. Signal Records, Governance and Technology

The Digital Brand Tree. Part 2. June 2026 This is part two, of three companion briefs to the thesis “The Digital Brand Tree.”  See also 1: Introducing the opportunity  ·  3: The beneficiaries of an antifragile digital brand. Welcome to the 2nd part of my thesis/proposal around the digital brand tree. In part 1 (the […]

1. Introducing the opportunity

The Digital Brand Tree. Part 1. May 2026 This is part one, of three companion briefs to the thesis “The Digital Brand Tree.”  See also 2: Signal records, governance and technology  ·  3: The beneficiaries of an antifragile digital brand. We are in a time of exponential change, and so on. We know the meme. […]